We have Case Studies in Brand Strategy Planning which have inspired strategic action for:
we model consumer behavior in cultural context to inspire bigger ideas
and we facilitate faster activation to brand strategy
Immersing in consumer and market context helps the organization ground brand strategy development in deeper insights and richer understanding. ModelPeople custom blends in person, online and mobile methodologies.
ModelPeople helps Insights executives design stakeholder insight activation programs to ignite strategic action for brand growth.
Our team of award-winning film-makers and graphic artists visualizes consumer & brand insights in
Consumer DocumentariesSM and other media, to inspire strategic action for brand growth, throughout the organization and its external stakeholders.
We inspire strategic action with empathetic character-driven story-telling. Here’s how our award-winning Creative Associate, director Jeff Myers, told a story about why Jack became Santa…
Our global network of City Correspondents write about local trends in our GlobalCulture Blog®, and recruit leading-edge consumers and experts for Futuring activities. Our trend commentaries have appeared in publications such as Time magazine, The New York Times, and the Washington Post.
Global project management of local field teams gives us global project reach and consistency with local market expertise and cultural insight.